Bringing in an additional $400 million in revenue:
http://www.latimes.com/local/education/la-me-out-of-state-20140818-story.html#page=1
Excerpt:
The out-of-staters will include incoming UCLA freshman Bridget Bruggeman, who passed over her home state school, Indiana University, and other colleges that accepted her.
"Being from the Midwest, there is definitely an idea of California as a place where you can dream as big as you want to. That's something I was very drawn to," said the 18-year-old, who intends to major in international development studies and Spanish.
Her family decided UCLA was worth the extra cost, which will mean tuition about three times what it would have been for her at Indiana University.
"It definitely would have been less expensive to go to I.U., but I don't think I would have been as happy," said Bruggeman, who attended a recent orientation program at UCLA.
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